Fashion brand H&M to open UK first outlet store in Staffordshire


Manner brand H&M is opening a model new retail store within a north Staffordshire buying centre.

The retailer has signed up for a 7,000 sq ft device at Affinity Staffordshire, in Talke, in what the organization is describing as a “Uk first”.

H&M suggests the new shop – which will open up in the coming months – is the brand’s only Uk retailer in an outlet environment, which signifies shoppers will be ready to get their arms on clothes at marked-down charges.

Rachel Scott, asset supervisor at World wide Mutual, which manages Affinity Staffordshire, reported: “Welcoming a large identify like H&M is the excellent way to kickstart 2022. We know that our loyal buyers from throughout the area will welcome the new retail outlet with open arms and we cannot hold out to see the doors open up.

“It seriously is a pivotal new allowing for us and we are thrilled that H&M picked Affinity Staffordshire as the great place for its remarkable outlet undertaking – buying Staffordshire for this British isles initial.”

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H&M will sign up for a host of massive-title models at Affinity Staffordshire which include Nike, Up coming and Athletics Direct as perfectly as ProCook and Terraces.

The retailer – which has additional than 240 merchants across the British isles and Ireland – suggests its new Staffordshire shop will offer a garment collection and recycling assistance which permits prospects to donate any undesired apparel and textiles, by any model, when procuring in-store.

Toni Galli, place manager for H&M Uk and Eire, explained: “We cannot wait to open up a new store in Staffordshire this spring. We usually try to present our buyers a significant buying working experience where by model, creativeness and society are celebrated, and we are assured that our new Staffordshire retailer will provide our consumers precisely this.”


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